Sell Smarter: Spot These 10 Mistakes Before They Cost You 11/5 CV
SELL SMARTER: SPOT THESE 10 MISTAKES BEFORE THEY COST YOU
Wednesday, November 5, 2025 | 3:00PM – 5:00PM
Business development isn’t just about knowing your trade – it’s about knowing how to win business. Too many contractors lose out on jobs because they make common but costly sales mistakes. In this fast-paced and practical session, we’ll break down The 10 Mistakes Salespeople Make: from bidding too soon to struggling with pricing conversations.
You’ll walk away with actionable strategies to stand out, close more deals, and keep your pipeline full. If you’re tired of competing on price and ready to sell with confidence, this talk is for you.
Who should attend: Sales/business development professionals, business owners, sales support staff, anyone looking to level up their sales or partnership skills.
SPEAKER
Robin Green, Owner/President, Ascend Performance, Inc., powered by Sandler
Robin works with companies in a variety of industries develop proven and reliable methodologies to grow revenue. Serving clients from across the United States, the United Kingdom, and India, he is a frequent speaker at industry events and trade organizations on the topics of sales, communication, and leadership topics.
LOCATION
ABC-VA Central Virginia Training Facility
1600 E Parham Road, Richmond, VA 23228
COST
Members – $55
Non-Members – $85
SUBSTITUTION/CANCELLATION POLICY
Substitutions are always welcome if the originally registered individual(s) can no longer attend. Written notice to cancel and receive a refund must be received by 5PM on October 31, 2025.
Questions?
Contact Kristen Altermatt